Revenue from games on iOS and Android is three times larger than portable consoles
Makradar Technologies / / December 19, 2019
Recently, a portable game player is given less and less preference for devices such as the iPhone. reportedThat revenue from games on gadgets with iOS and Android to three times the amount of income from the specialized handheld game consoles.
According to the published IDC and App Annie ExplorationThe first quarter of 2013 with sales revenue of games on iOS significantly increased, while Nintendo and Sony proceeds from their portable consoles fell.
In the first quarter, Apple's iOS leads in terms of income, ahead of Android from Google. However, Google the Play income continues to grow, and it is expected that the gaming services from Google will be aggressively promoted in the second quarter. The study also revealed that the game continues to be a major downloadable content for both app stores: in App Store, and on Google Play games accounted for approximately 40% of all downloads, slightly higher than the previous quarter. At the same time users spend on the App Store game 70% of the funds, and Google Play users - 80%.
But the two giants of portable gaming consoles, Sony and Nintendo, hoping to change the situation for the better. Recently, Sony cut the price of its PlayStation Vita handheld console in the hope that it will attract more buyers even in the domestic market of Japan. Electronics giant also searched location from the creators of games for PS Vita, offering free tools for developers. Nintendo has made some great strides, reducing the price of its 3DS console. Nevertheless, the market shift toward smartphones and tablets has meant that the company was faced with certain difficulties in the implementation of its new console Wii U.
Results of the study revealed the growing importance of mobile devices in the gaming segment, and now the traditional game companies are trying to adapt to this trend. iPhone appearance of Apple's gaming scene at the time caused many gamers to forget about the market of specialized portable consoles, as these consumers have found that one device is able to provide both the game, so communication capabilities.
States that the results of the study did not include revenue from advertising.