Hooray! I went on 404fest! :)

So we went back to the festival "404»! More precisely, we have returned to it more on Sunday. But the abundance of information received on the trip, my mind was so impressed that on Monday I could not even write a report. Actually, when Monday morning I went to the office, it seemed to me that I was not here for a week, such saturated produces an output.

I was at the festival for the first time, but according to people experienced it prettier every year, and this year it was more interesting and more fun than in the past.

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Reports have been very much. Even too much, in my opinion - all the time I was afraid to miss something important, and I'm not alone. People groups shuttled from one room to another. In the lobby at times formed traffic jams.


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Memorable stand Estiva. They traded geeky cookies. I myself have not found worthy to try, but tasted assured that they were very tasty.

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Why am I all about the food? Probably, because in spite of the excellent coffee breaks, there is almost constantly like :) The brain is so worked actively sensing the incoming information that the energy expended just wild.

In parallel with the entertainment in the lobby, in the three halls of the hotel were the reports, although someone they seemed absolutely superfluous addition to informal contacts in the corridors of the Holiday Inn.

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On the first day I tried to visit the maximum number of reports, but then I was told that the best way to such Fest - hang out in the lobby, there is most likely to interact with the people with whom you do not even dreamed of meet. However, I seriously reacted to the word "conference" and sagely walked through the halls, sometimes even making notes in a notebook with the company logo "404".

By the way, at the festival, I finally realized how much I needed a smartphone. After all, even where part of the event takes place online. Constantly flowing tweets of huskies can immediately receive a nice bonus. As my colleague said: "If you're at such an event without a smartphone, you're in the thick of things, but with the mouth sealed." Oh yeah, that's what I can and feel.

The lounge area was installed monitor, which displays tweets with the official tag # 404festBut there I have not sat.

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Reports were collected from a variety of rare. Helpful, funny, and some are only caused bewilderment: why should I listen to? A huge plus to the organizers - for each report was given 30 minutes and was not allowed to exceed the limit so that the next speaker appeared before the public just in time. In my opinion, for such events with a large number of people adhering to such a framework - a very important (and rare) organizing time.

I'll tell you about the speeches that I remembered. At the opening, we, unfortunately, too late and were a little upset, because conducted openly Courage Bamba. However, the 20 minutes we still managed to hear him. On the second day, he was also a report on how he is voiced by series. Pirate video of his speech are already on the youtube.

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A longtime friend of our company Sergey Kotyrev He spoke about how to conduct user testing with a device Eye-Tracker in their company. Using infrared sensors, the device removes the motion human pupil when looking at the monitor, by performing the task. On the basis of pupil movement to create a device card, it can be amusing conclusions about user behavior and to significantly improve the product interface.

Ilya Birman pleased with the report about the "Flying paver" in which humor and in the same breath he told how Finally make sure that talented designer pictures turned into a beautiful website, but do not go pictures.

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Of course, I note the report Alexey Ponomarev how we do Layfhaker. Our blog is popular enough, and many wanted to know about his "kitchen". Alex spoke about our comments system, about badges, Work in social networks, and how we work with Feedback readers.

On the second day, when a little fatigue began to emerge, the report added vivacity Eugene Kobzev of SKB Kontur. The point is not only in the report, which, however, was interesting and useful, but also charisma Rapporteur. An important role was played by the presentation, decorated with a touch of humor. So half an hour I sat with his mouth open. Even he moved from the far end of the hall close.

And rightly so, because very soon the hall was jam-packed. It came to report all Peter Didenko. Which first came to listen to because he is Peter Didenko. But, I tell you, it is completely justified expectations.

Amused report "Circus 2.0". The guys on the example of circus performers and animals tell who's who of Internet projects. Their satirical performance with jumping horses and a picture to remember.

In general, the head is still spinning. In Twitter posts continue to appear with tag # 404fest. Sea cards and handouts awaiting my attention on the desktop, and again I was inspired and recharge your batteries for the job. Such events worth visiting, if only because you two days you find yourself in a crowd of people who are really interested in the business, which burn ideas and love their work. They are constantly being improved, share knowledge with each other and make it easy and fun.