9 disgusting borrowing in Russian

Borrowing - is the process of mastering the language of words or phrases from another language. Also called borrowing a word or expression itself.

The process of adopting a single language vocabulary of another language (this phenomenon is sometimes called assimilation) has always been and will be surrounded by controversy, which stir up the fighters for "pure speech".

By the way, the "purity". In 1970, the American linguist Einar Haugen proposed the concept of "ecology of language" that describes the relationship of language and its environment. If you follow the statements of the scientist, it becomes obvious that to deny the necessity of borrowing stupid, because they are an integral part of the development and improvement of language.

However, all is good in moderation. There are words with a unique lexical meaning, taken on indefinite lexical "hire" who do not have and do not have analogues in Russian language: login, podcast, football, monitor and other. And some of the words people use to look smarter, more modern or just different.

In this article we will try to understand why, in fact it looks ridiculous.

1. Productions

Buzzword from the media, which is heard by all. Sound-production, pre-production, post-production. The term is used in the film industry, music, software and many others. Lack of tokens - in its uselessness, since it is still unclear, what it is not pleasing to the word "production".

2. Speech

Push intelligible speech may be one, but not all literate speech is available.

3. Handmade

If we call the sweet knitted hat with "hendmeyd", she did not stop warming, but the sound is not very home-like. Think about it.

4. Feedback

Imagine: you are going to buy something in an online store, you want to check out the customer experience, and come across a section "Feedback". It would be strange and unnatural. So far I have not seen a similar, but marketers have so often used that word, even in dealing with customers (based on personal experience) that its appearance in writing is not far off. It is better to use the term "feedback" or "reviews".

5. Faith

"Just jump shine a face." It seems that the people who say "face" instead of "face", talking that way. Remark about the word "face control": this one-piece termWho has the right to exist as such, since it bears a unique significance and has no analogues in the Russian language.

6. followers

Well. Let us then we will say "sabskraybery". Do you agree? Do not forget about the word "subscriber" - it has a rich history, which dates back to more subscriptions to newspapers in the XVIII century.

7. Bow

Without tediousness say, in a pragmatic look English sounds good, but in Russian there is a remarkable analogue of "image", replacing that I did not see any sense for aesthetic reasons.

8. Laytovy

Yes, the word is universally (laytovaya load laytovaya equipment). But how it looks neorganichno with any other expressions. In addition, in each case it is possible to select an adequate synonym.

9. security

The guard at the grocery - security, guard - security guard, bodyguard - security. In my subjective opinion, if in Russian language enough words, each of which performs its function, there is no practical sense to replace them with something pathetic sounding of the militants.

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